Style -- 2 days ago
Though the fashion accessory of choice for many a refined gentleman, top-end luxury watches have a habit of making your wallet hate you.
Sure, you can splash out and take your pick from any of the famous Swiss watch brands out there, but hundreds (sometimes thousands) of pounds for a little timepiece on your wrist can often feel a tad much.
They do look good, though. And for those searching for a better harmony between price and appearance, British watchmakers GWC have the perfect answer.
Who exactly are GWC?
GWC aren’t just making cool watches – they’re building both a business and a branding success story, one that’s also proudly British.
With their roots in Oxford, England, Gilchrist Watch Co. (previously known as the Gentlemen’s’ Watch Company) offer everyday watch enthusiasts the chance to own high-quality, aesthetically pleasing watches without having to break the bank.
What kind of watches do GWC make?
The label’s inventory is astonishingly varied, covering the bases for any and every timepiece a modern gentleman could possibly need. In terms of dress watches, there’s everything from classic pilots inspired by some of the world’s most revered brands to of-the-moment skeletons that’d look right at home in the boardroom or accenting a tuxedo.
What about watches for more regular use?
The more casual offering is equally astute and on point. NATO strap watches that continue to dominate summer wrist wear are featured in a myriad of styles, both strap and face, while chronographs and timeless nautical pieces are also available to buy at a fraction of the prices elsewhere.
How do they keep their prices so low
GWC work directly with top watch designers and manufacturers but don’t rebrand anything, which avoids any kind of price premium. In this way, the savings are passed straight on to their happy customers.
Where can you buy a GWC watch?
Their website is the place to go – you can order online and have it free-delivered straight to your doorstep, anywhere in the world, in about 10-15 working days.
In association with:
Check out some of our favourite watches from Baselworld 2017, the world’s largest watch expo.
Become a Gentleman’s Journal Member?
Like the Gentleman’s Journal? Why not join the Clubhouse, a special kind of private club where members receive offers and experiences from hand-picked, premium brands. You will also receive invites to exclusive events, the quarterly print magazine delivered directly to your door and your own membership card.
