Unbridled cool: Lapo Elkann’s unmatched style and taste
The grandson of Gianni Agnelli certainly knows a thing or two on what’s timelessly fashionable
Words: Charlie Bentley
Lapo Elkann is more than just a name; he is the epitome of cool in a world where fashion, luxury, and taste converge. As the scion of Italy's powerful Agnelli dynasty, Elkann has carved out a unique identity, blending his aristocratic heritage with an avant-garde sensibility that defies convention. His impeccable style and unerring taste have made him a global icon, admired for his daring fashion choices, innovative ventures, and unapologetic approach to life.
Elkann's sense of style is deeply rooted in the rich legacy of the Agnelli family, often referred to as the "Kennedys of Italy." Just in case you are not familiar with his grandfather Gianni Agnelli, he was a towering figure not only in the automotive industry as the head of Fiat but also in the world of fashion. Gianni was known for his impeccable taste, often wearing bespoke suits with an air of nonchalance that made him a global style icon. This legacy of elegance and sophistication undoubtedly influenced Lapo, who inherited his grandfather’s flair for fashion but added his own twist of modernity and boldness.
What sets Lapo Elkann apart is his fearless approach to fashion. He defies conventional norms, blending classic Italian tailoring with unexpected elements that push the boundaries of style. Lapo is known for his love of bright colors, unconventional fabrics, and eclectic accessories. Whether he's stepping out in a velvet suit, sporting a pair of bold, customized sunglasses, or mixing patterns that most would never dare combine, Lapo does it all with an innate sense of cool that few can replicate.
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