Style -- 2 days ago
Yes, Brooklyn Beckham waving a camera around may have given Burberry a serious social media spike, but the involvement of Oscar and Turner Prize-winning British director Steve McQueen is a far more exciting venture for anyone with an interest in the art that goes into a brand campaign.
Burberry’s latest commercial, to promote the new male fragrance Mr Burberry, was shot in London and tells the story of a couple’s erogenous weekend, starring British actor and musician Josh Whitehouse and British model and actress Amber Anderson.
The Mr. Burberry fragrance captures the essence of London, a city of great contrasts and contradictions – traditional yet irreverent, elegant without being pristine – while the bottle is inspired by the black trench coat and its signature design details. Together, the fragrance and the bottle combine to encapsulate Mr. Burberry: the man and the world he lives in.
Become a Gentleman’s Journal Member?
Like the Gentleman’s Journal? Why not join the Clubhouse, a special kind of private club where members receive offers and experiences from hand-picked, premium brands. You will also receive invites to exclusive events, the quarterly print magazine delivered directly to your door and your own membership card.
