Words: Violet
Renowned for their highest quality craftsmanship, design, execution and style, it was announced this week at the Salon International de la Haute Horlogerie that Montblanc have chosen Australian screen and stage actor Hugh Jackman to become the new face of the brand, representing them as their Global Brand Ambassador (outside of US).
The Sydney-born actor, who has found fame in The Wolverine, X-Men and Academy award winning Les Miserables, will star in the luxury and esteemed brand’s forthcoming advertising campaign and will also represent the brand as an ambassador in all international markets (except US).
Montblanc International CEO Jérôme Lambert said: “We are delighted to announce this partnership, and welcome Hugh Jackman into the Montblanc family. He represents all the attributes of the Montblanc brand: elegant, talented, pioneering and committed to the arts. He inspires and enthrals audiences worldwide with the quality of his performances.”
Global Brand Ambassador Hugh Jackman said: “I am delighted to be part of the Montblanc family as I have always admired what the brand stands for, its fascinating history and the quality and uniqueness of the products they create.”
By Victoria Gardiner
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