Words: Josh Lee
In association with:
For many seasons, Charles Tyrwhitt, the maker of classic menswear, has been dressing some of the most illustrious names in sport, from new talent to hallowed names, including Jason Robinson and Matt Dawson, the British & Irish Lions, and the England rugby team. Given the rough-and-tumble nature of professional sports, the long-standing affiliation is a savvy one, as the label’s offerings, from its casual separates to its structured tailoring, are crafted to last, making use of premium materials that endure the years.
Moreover, as the brand says, as evolution and progress are key sporting cornerstones, Charles Tyrwhitt is likewise fuelled by a spirit of innovation, always looking to change and adapt in order to produce items that remain relevant and stylish. As such, with hotter days (hopefully) set for the months ahead, the venture is now showcasing a range of its better-weather pieces, encouraging customers to set aside their dark-tone suits for a few months and, instead, opt for some timeless, neutral essentials in brown, greens and mid-blues.
Fronting the summer campaign are two modern greats of English sports, rugby player Marcus Smith and cricketer Joe Root, both of who have been decked out in lightweight blazers, sharp linen and straight-fit chinos. While the former is seen in pieces such as the Ultimate Performance Suit and a Linen Cotton Jacket, the latter exhibits an Italian Suit with a contrasting Smart Jersey Polo underneath.
“Joe Root and Marcus Smith take game time seriously and as two of sport’s most recognisable faces – both men of the moment at the top of their field in their respective sports – they know that when you look the part, you perform the part,” says Charles Tyrwhitt.
One of the greatest batsman in history, Root was an integral part of the England team that won the 2019 Cricket World Cup, a tournament in which he was the top run-scorer for the country. Smith, meanwhile, has made a reputation for his explosive style at fly-half for Harlequins, the England national team, and the 2021 British & Irish Lions. This summer, during England’s test matches against New Zealand, the 25-year-old will look to cement his position as the team’s main No.10 for the years ahead.
Additionally, whether on the field or off it, preparation and routine – from match-day rituals to getting away from the training pitch and tuning out the noise – is integral to a sportsperson’s life, and both players have attributed Charles Tyrwhitt as the ideal supplier for their everyday looks, citing the wide-ranging, versatile selection of cuts and sizes that are suitable across formal functions and more casual settings. Pieces that are, ultimately, adaptable – just like the very best in sport.
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