Words: Gentleman's Journal
No. 8 Dover street is now the home to Aston martin’s first boutique, showcasing all of the ‘Art of Living’ products and experiences – from their classic cars to new departures like prams and powerboats.
A celebration of the brand’s rich heritage, the new brand experience boutique is the first of its kind for the legendary car brand. Located in Mayfair, No. 8 Dover Street is opposite the Arts Club and a few doors down from Victoria Beckham, Jimmy Choo and Christian Louboutin – a part of London that would have been very familiar to the character that helped to make Aston Martin’s popular: James Bond.
As well as displaying some of the most famous car designs the company has been responsible for, the boutique will also highlight some of the carefully chosen portfolio of the finest artisan products and truly bespoke experiences that embody the Aston Martin spirit. It will be a destination for branded products, experience and collaborations with partners like Hackett London, Marma London, Quintessence Yachts, Emilia Burano, and Silver Cross.
In keeping with Aston Martin’s reputation for impeccable detail, the boutique itself is a feat of design. Over 500 pieces of European oak were hand cut and assembled on site by a master craftsman to create the the Nautilus shell mosaic floor design.
Chief Creative Officer for Aston Martin, Marek Reichman, describes the new Dover Street boutique as “the perfect place for Aston Martin” where they “are surrounded by art, design and beauty.” He adds, “it is a place where existing customers, admirers of the brand and people new to the marque can understand our design philosophies and experience the spirit of Aston Martin.”
Aston Martin at No. 8 Dover Street is open seven days a week from 10 am until 6 pm from Monday to Friday and from 11 am to 5 pm on Saturdays and Sundays.
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